Ribeira Brava, located on the southwest coast of Madeira Island, is a charming coastal town known for its beautiful scenery, traditional markets, and relaxing atmosphere. Whether you’re looking for adventure, delicious cuisine, or stunning landscapes, this guide will help you explore the best that the city has to offer.
Ribeira Brava: A Historical Gem of Madeira
Ribeira Brava is a charming town with a rich history that dates back to the early days of Portuguese exploration. The town’s name, meaning “Wild River,” comes from the once-turbulent stream that flows through the valley, shaping both the landscape and the lives of its inhabitants.
Ribeira Brava was one of the first settlements established on the island after Madeira was discovered in 1419 by João Gonçalves Zarco and Tristão Vaz Teixeira. Due to its fertile soil and strategic location, the town quickly became an important agricultural and commercial hub. Early settlers cultivated sugarcane, cereals, and later, vineyards and bananas, which remain a vital part of the local economy.
Throughout its history, Ribeira Brava played a crucial role in Madeira’s trade as goods were transported through its port. However, the town also faced challenges, including pirate attacks in the 16th and 17th centuries, prompting the construction of defensive structures to protect the local population.
Today, Ribeira Brava retains its historical charm while embracing modern development.
Ribeira Brava, Madeira Island: 6 Things to See and Do
Visit the Municipal Market
One of the town’s highlights is the Mercado Municipal da Ribeira Brava, a vibrant market where locals sell fresh produce, flowers, and traditional Madeiran delicacies. Here, you can sample exotic fruits, local honey, and regional pastries like Bolo de Mel.

Enjoy the Beaches
It has a picturesque beach with volcanic sand and pebbles, perfect for sunbathing and swimming. The town’s beach is family-friendly, with calm waters and nearby cafes for a relaxing day by the sea.

Explore Stunning Levadas and Walks
Nature lovers will enjoy the Levada da Norte, a scenic walk that offers breathtaking views of the coastline and green valleys. Hiking along these famous irrigation channels is a great way to experience Madeira’s lush landscape up close.

Discover Historic and Cultural Sites

- São Bento Church – A beautiful 16th-century church featuring stunning azulejo tiles and religious artifacts.

- Ethnographic Museum of Madeira – A fascinating museum showcasing the island’s traditions, agriculture, and history.
Try Delicious Local Cuisine
This municipality is home to excellent restaurants where you can taste traditional Madeiran dishes. Some top recommendations include:
- Restaurant & Grill Muralha – Known for fresh food and ocean views.
- Taberna Da Serra – This restaurant Offers local specialties such as poncha and espetada.
- 100 Pressa Restaurante – A great spot for homemade dishes and a cozy atmosphere.
Explore more about Madeira Island’s food in our guide for first-time visitors.
Stay at Comfortable Hotels
For those looking for accommodations in Ribeira Brava, here are some top options:
- Hotel Do Campo – A peaceful retreat with panoramic sea views and a swimming pool.
- Solar dos Reis – A budget-friendly option with very good amenities.
- Valley View Hotel Encumeada – Ideal for nature lovers, located near scenic hiking trails.
Ribeira Brava, Madeira Island: Conclusion
Ribeira Brava is a must-visit destination in Madeira, offering a mix of nature, culture, and relaxation. Whether you want to hike, swim, enjoy local cuisine, or explore historical sites, this town has something for everyone. And for the best travel experience, rent a car from 7M Rent a Car to explore Ribeira Brava and beyond at your own pace!
FAQ – Ribeira Brava, Madeira Island
1. What are the top things to do in Ribeira Brava?
Ribeira Brava offers a mix of nature, culture, and relaxation. Visitors can explore the Mercado Municipal, relax on the town’s beach, hike scenic levadas like Levada da Norte, visit historical sites such as São Bento Church and the Ethnographic Museum of Madeira, and enjoy delicious local cuisine at traditional restaurants.
2. What is the historical significance of Ribeira Brava?
It was one of the first settlements on Madeira Island, established after its discovery in 1419. It played a key role in the island’s trade due to its fertile lands and port. The town also faced pirate attacks in the 16th and 17th centuries, leading to the construction of defensive structures.
3. Where can I find the best local food in Ribeira Brava?
Some top restaurants are Restaurant & Grill Muralha, Taberna Da Serra, and 100 Pressa Restaurante. These spots offer traditional Madeiran dishes such as espetada (grilled meat skewers) and poncha (a local sugarcane-based drink).
4. What are the best accommodations in Ribeira Brava?
For a comfortable stay, visitors can choose from options like Hotel Do Campo, which offers sea views and a swimming pool; Solar dos Reis for budget-friendly accommodations; or Valley View Hotel Encumeada, which is perfect for nature lovers and hiking enthusiasts.
Discover our 13 Must-Know Tips for Renting a Car on Madeira Island.
If you enjoy some wine, discover more about Madeira Wine: A Complete Guide to the Island’s Famous Wine.




